Agile practices and full AI integration are key differentiators of successful B2B marketers, survey data reveals.

Which human resources tasks does AI make easier? Which ones is it not ready to handle? How do employees feel about AI being ...

Marketing Strategy - Fully 84% of consumers in the United States say they've opted in to receive texts from at least one ...

Some 62% of market researchers say their team is now using generative AI tools, up 23 percentage points from 2024, according ...

Catch up on select AI news and developments from the past week or so (in no particular order): DeepSeek releases upgraded V3 model, escalating competition with OpenAI. Chinese AI startup DeepSeek has ...

Ethical marketing helps B2B marketers align personalization with privacy, build trust, and create data strategies that ...

Catch up on select AI news and developments from the past week or so (in no particular order): YouTube tests AI Overviews carousel in search results. YouTube is experimenting with an AI Overviews ...

Fully 71% of CEOs say they would give their CMO's performance a grade of "A" or "B," according to recent research from Boathouse. The report was based on data from a survey conducted in January 2025 ...

We invited 5 of today's top martech providers to show you their products' best features and benefits. Join us for live demos ...

Catch up on select AI news and developments from the past week or so (in no particular order): Microsoft turns 50 and announces major Copilot upgrades. During its 50th anniversary, Microsoft unveiled ...

Just last week, I again watched as my neighbor spent two hours washing, detailing, and meticulously waxing his vintage Chevy Corvette. That routine got me thinking: I don't believe I've ever seen him ...

Explore how B2B brands can align Marketing and Sales teams to create a seamless customer experience and boost campaign ...