“Since April 2024, Life Time and Orangetheory have driven consistent year-over-year (YoY) visit growth, Placer.ai said in its ...

Paul Flick founded Extraordinary Brands in 2022 as a multi-franchisor platform within the boutique fitness and wellness ...

Trek’s bike share operator, Bicycle Transit Systems, Inc., announced that it signed a definitive agreement to acquire BCycle ...

Alterra Mountain Company announced today that, effective immediately, Elias Ortner has been named president and chief ...

Outdoor Industry Association (OIA) has appointed Jaclyn Levy as its new senior director of advocacy and government affairs.

The company said it intends to file a revised proxy statement in the coming weeks. AOUT said all proxies previously submitted ...

Wintersteiger, Inc. hired Phenix Project sales agency based in Woodbury, MN, to represent Wintersteiger Sports and Bootdoc ...

BRP Inc., the parent of the Ski-Doo, Sea-Doo, and Lynx power sports brands, has inaugurated its Design & Innovation Center in ...

Harrison, Jr. represents Cutters as a global football brand ambassador, wearing the brand’s receiver gloves with C-Tack grip ...

Lululemon’s report also outlines three ways to help consumers worldwide get “unstuck and move beyond ‘wellbeing burnout'”: ...

B.A.S.S. (Bass Anglers Sportsman Society) announced the promotion of Executive Vice President Phillip Johnson to chief operating officer. Johnson has steered the organization’s content strategy, ...

The National Bicycle Dealers Association (NBDA) has elected three leaders to its Board of Directors: Shirley Gonzalos of ...