Football clubs today rely on data analytics to gain unprecedented insights into team performance, player health, and match strategies. Clubs such as Liverpool FC and Manchester City have embraced ...

It’s a global phenomenon that transcends cultures, languages, and borders. Fans engage with the beautiful game in ways that go far beyond watching matches or cheering for their favourite teams.

Each football club’s experience is unique, although some challenges, such as finance, team spirit, and sustainability, appear to be universally applicable.

World Football Summit (WFS), the leading platform for the football industry that gathers a community of 130,000 football business professionals worldwide, announced its most ambitious events calendar ...

SCL Education & Training has announced an extension of their partnership with Pick Up Academy, a football education programme which has seen graduates sign for Premier League clubs as well as ...

City Football Group (CFG), the owner of Premier League champions Manchester City has announced that Silver Lake, a global leader in technology investing, has signed a definitive agreement to make a ...

The purpose of this model is to provide football federations, leagues and clubs with a framework on how they can grow attendance on game days. There is a general acceptance that achieving success on ...

Since facing Liverpool in the Club World Cup final back in December, Clube de Regatas do Flamengo – more commonly known as simply Flamengo – has gained interest from football fans around the world.

The EFL and Leasing.com have today announced a three-year deal that will see the new car marketplace become the Official Title Sponsor of the EFL Trophy. The exclusive partnership sees the competition ...

AC Milan, celebrating its 120th anniversary this year, has announced it will establish an internal task force, with the support of an external consultancy, to address the issue of racism in Italian ...

Project 11 has teamed up with IMG to deliver Digital Overlay Advertising at Real Madrid home matches. Spanish giants Real Madrid has signed up the IMG agency on an exclusive basis to sell the club’s ...

SCL student and lifelong Hammers fan Frankie Taylor has joined the West Ham United Academy thanks to the club’s Second Chance Programme. The two-year full-time education and football development ...