In a new era of voice commerce, traditional keyword optimization gives way to a more attribute-based, conversational approach ...

Alexa got so annoying that I stuffed most of my Echo speakers in a box. Could the new AI Alexa change my mind?

Michael Levin and Josh Lowitz of Consumer Intelligence Research Partners (CIRP) discuss Amazon's Alexa and Echo business, and ...

Amazon shares rose about 2% to $217.02. The event marked the unveiling of a secret project known internally as “Banyan” aimed at making Alexa more conversational. Generative AI is a type of ...

After nearly 20 years at Microsoft, Panay was ready to dive in.

NEW YORK (AP) — Amazon on Wednesday unveiled a generative-AI infused Alexa that it says will allow the popular voice assistant to have more personality, check a user’s tone and even plan ...

There's scarcely a part of the company that is unaffected by AI,” said Vishal Sharma, Amazon’s VP of Artificial General ...

Will the new Alexa make sense of your shopping, entertainment, and lifestyle habits to become the first useful, contextually ...

Amazon on Wednesday announced a long-awaited overhaul of its Alexa digital assistant and will charge a monthly subscription fee to access it. The revamped service, which Amazon is calling "Alexa+ ...

Explore how Amazon Alexa+ will use generative AI to transform smart homes with personalized interactions and seamless device ...