We must raise our voices in support of those targeted by the administration -- and against the targeting of legal advocates for those targeted.
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Stamford, CT-based Charter Communications has consolidated its estimated $800 million media planning and buying account with ...
Tariffs are threatening to hit in April. Guess what that might mean for the TV upfront market, which is set to start in a ...
Samsung Ads has launched "GameBreaks," an interactive ad format that advertisers in the U.S. and Canada can use to turn ...
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With more disruption and competition everywhere, it seems more fighting is to come around big legacy TV-based series that bring in high numbers of viewers. Paramount Global’s highly rated neo ...
With TikTok Shop's future facing uncertainty in the U.S. -- despite successful holiday results -- the social media company’s e-commerce hub is expanding across Europe, officially launching in ...
Ad tech has one obsession: personalization. More curation, more identity solutions, more signals, more AI-powered everything (creative, targeting, content). All to deliver better ads to people.
Aquila, the Association of National Advertisers’ (ANA) cross-media measurement venture, has signed Comscore to be the service’s TV data provider. The move is another feather in Comscore’s ...
Havas this morning named Havas Media Network's Dan Hagen to the new holding company-level role of Global Chief Data and Technology officer, and Jamie Seltzer to succeed him as Global Chief Data ...