Mirror Mix” features seven rising artists and will be promoted through a partnership with song lyrics platform Genius around ...

The holiday season concentrates shopper attention in a way few other moments can. People are collecting ideas, comparing ...

The challenges are real, which is why we're taking such a big swing now,” Jeff Klein said of the chain’s new brand platform ...

Gut and Mediaplus are joining the chain’s roster to develop more distinctive marketing and better connect national scale to ...

WPP continues to succeed in deepening relationships with existing clients following a similar win with Estée Lauder and scoring Wendy’s U.S. media.

New campaign “This Is Jeep Country” celebrates the brand’s American heritage, while multicultural extensions speak to a ...

Laura Jacobs, CMO at the DTC bedding brand, details a “Best. Sheets. Ever” campaign that taps cultural figures spanning ...

At its first investor day since 2023, the fast-food giant announced it is piloting a media network with the goal of building ...