With manager Amir 'Aura' Khan going viral, the Duke social media team decided to show their manager some love.

Shedeur Sanders knows what it's like to be a sensation, and March Madness provides an annual stage for individuals to attain their fame.

Fast food chain Wendy's - the official hamburger of March Madness - has curated a unique roster of new NIL partners, ...

The Athletic has live coverage of the Men’s Sweet 16 NCAA Tournament games We’ve got gobs of chalk, a dominant conference ...

Amir Khan, McNeese State basketball’s student manager, has new NIL deals after his star turn in this year’s NCAA Tournament.

BYU star Richie Saunders is a key player for the Cougars during March Madness, but his connection to the tournament goes ...

Richie Saunders comes from a famous family, being the great-grandson of Tater Tots inventor Francis Nephi Grigg, but he's ...

CLEVELAND, Ohio – March Madness resumes with the Sweet 16 beginning today. The 2025 NCAA men’s basketball tournament ...

Led by seniors at Indiana University, Glacier Marketing Group is innovating the NIL game during the year's biggest sporting ...

A look at Bowman U Now offerings in the first-ever run of on-demand cards during the Men's & Women's NCAA Basketball ...

Ok, so our second round of March Madness men's Survivor picks didn't have much more success than our first round. But how ...

Amir “Aura” Khan has become one of college basketball’s most hyped individuals, showing that influence extends beyond players ...