LA28, the organizing committee behind the 2028 Summer Olympic and Paralympic Games in Los Angeles, announced details ...

International campaigns are not as effective as local ones because they tend to play it safe, according to research by Publicis London, System1 and Effie. A report, entitled World Class, analysed 1262 ...

McDonald’s has begun trialing displaying third-party ads on its digital menu boards in select US restaurants, according to Bloomberg. The ads will be displayed after customers have completed their ...

The Laughing Cow shipped out new packages of its cheese this week featuring a noticeable change to the logo design. The brand ...

Amid a wave of industry consolidation, French holding company Havas occupies a unique position. While Publicis, Omnicom and ...

The multi-city festival and multiplatform campaign is an extension of the Premios Juventud awards, which celebrates the next ...

As the dog days of summer were winding down, a survey found television audiences were already eagerly anticipating the ...