The CPG giant is cutting 15% of its non-manufacturing workforce amid ricocheting tariffs, consumer pullbacks and stalled ...

"It's always-on, predictive intelligence, active everywhere, refined in real-time by the results it drives, creating the ...

Los Angeles creative agency Saylor, which creates campaigns for entertainment brands, has launched Elevado, a creative studio ...

Mattel will combine its existing film and television units to produce and foster new entertainment efforts. Two theatrical ...

The creative, developed in-house and with Campbell Ewald, runs in New York State, Canada, the U.K. and Australia.

New York Attorney General Letitia James can proceed with a lawsuit alleging that TikTok harms young users' mental health, a ...

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EDO Ad EnGage's analysis of engagement metrics across all streaming/linear TV campaigns found Dr Pepper was nearly 2x more ...

The company, part of South Korean-based Daedong Corp., has been selling equipment in the U.S. since the 1980s.

Milieu said Griffiths' experience in developing marketing accountability systems and blending tech with media insights will ...

With the addition of Levelwing, Mindgruve now has a team of over 400 employees across eight U.S., Latin American, and ...

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