To mark the cofounder’s departure, the agency released a spoof infomercial for GPT Rich, a phone line that delivers his ...

The former Dr. Squatch chief brand officer takes the marketing reins as the fast-casual chain expands nationally.

Fresh off selecting a new creative agency, Chin shares lessons from Starbucks and luxury CPG, how UGC drives modern word of ...

As the legendary cofounder steps away, CCO Margaret Johnson reflects on the high craft, brutal honesty and uncompromised ...

Giant Spoon chief creative officer Ian Grody spotlights adrenaline-boosting work from Nike, Netflix, Lionsgate and Tansan ...

WPP Media has hired Laura Ryan as chief media officer. In her new role, she will oversee WPP Media’s global investment, partnerships, media management and activation teams, bringing media, clients and ...

International campaigns are not as effective as local ones because they tend to play it safe, according to research by Publicis London, System1 and Effie. A report, entitled World Class, analysed 1262 ...

LA28, the organizing committee behind the 2028 Summer Olympic and Paralympic Games in Los Angeles, announced details ...

Amid a wave of industry consolidation, French holding company Havas occupies a unique position. While Publicis, Omnicom and ...

The multi-city festival and multiplatform campaign is an extension of the Premios Juventud awards, which celebrates the next ...