The Nike commercials featuring Michael Jordan and Mars Blackmon is credited for taking the Swoosh Brand and the Air Jordan shoes to the next level. The commercials showed a different side of Jordan, ...
The acclaimed director sat down with Boardroom's Rich Kleiman to discuss the infamous ad featuring Lee's portrayal of Mars Blackmon and what Jordan told him about it years later. The late great Jim ...
Michael Jordan delivers a blunt reality check to today’s NBA stars, criticizing their obsession with branding over on-court ...
His work for Nike — particularly commercials starring Michael Jordan and Spike Lee — blurred the line between advertising and entertainment. By Michael S. Rosenwald Jim Riswold, a visionary and ...
The NBA on NBC crew released the latest installment of its Michael Jordan interview series on Tuesday night. Titled "MJ: ...
A recent shakeup at Nike has resulted in EVP and Chief Commercial Officer Craig Williams no longer serving in that role.
Michael Jordan’s name is synonymous with greatness. Six NBA championships, five MVPs, two Olympic gold medals, and an impact helped transform basketball into a global sport. He is often recognized not ...
Michael Jordan discussed issues plaguing current signature sneaker logos for NBA players during his segment on NBC.
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