A well-known businessman known for his creative costumes and giving back to the community died after being hit by a vehicle ...

Funeral arrangements for the renowned tire shop owner, William "Bill" Simon, who was killed in a crash, have been made.

A Baton Rouge tire and auto-parts store owner, famous for his costumed commercials promoting the shop, was struck and killed by a vehicle early Friday morning. Bill "Simple" Simon, owner of Simple ...