HBO marketing chief Mark Doumet tells TheWrap about embracing social media to turn "The Gilded Age" into must-see TV

The steady week-over-week growth resulted in an 88% jump from premiere (2.7 million) to finale (5 million). You can see the viewership numbers episode by episode below. By Episode 303, The Gilded Age had matched the previous multi-platform series high posted by the Season 2 finale, setting a string of new high marks since.

“The Gilded Age” Season 3 ended with another viewership win for HBO and HBO Max. Sunday’s episode of the HBO drama series posted another series high for the fifth consecutive week, gathering 5 million viewers across platforms in its first 3 days of availability, according to internal data from Warner Bros. Discovery.