BYU's Richie Saunders joins Jimmer Fredette and Danny Ainge as players to lead the Cougars to the Sweet 16. But his BYU ...

How BYU's Richie Saunders became the face of the Tater Tot in the NCAA Tournament and why even the Tater Tot family didn't ...

After BYU's first-round victory over VCU in the NCAA Tournament earlier in March, Cougars players in the postgame locker room started up a tater tots chant, whi ...

As BYU advances to the Sweet 16, Ore-Ida is going all in with a campaign that blends basketball history, family heritage, and ...

BYU's Richie Saunders isn’t just a rising star on the basketball court—he’s also part of a legacy that’s deeply ingrained in American food history. Thanks to his great-grandfather ...

After ESPN revealed last week that BYU Cougars basketball star Richie Saunders is the ... in the national branding space. Perhaps Saunders wanted his basketball legacy to be focused on that ...

Saunders’ great-grandfather, F. Nephi Grigg, founded Ore-Ida along with his brother Golden T. Grigg in 1952. The brothers ...

BYU Cougars forward Richie Saunders ' latest NIL opportunity pays homage to a unique family story. In the 1950s, Saunders' great-grandfather Francis Nephi Grigg (as well as his brother ...

The men’s basketball NCAA Tournament is famous for bringing players’ unusual stories to broader attention. And in an era ...

BYU is both winning and carb-loading thanks to Cougars star Richie Saunders and his family connection to a potato empire.

Richie Saunders of BYU is having a March to remember ... earning national attention for both his game and his golden family legacy. As the great-grandson of F. “Nephi” Griggs, inventor ...